here’s the link for the headline analyzer.  it will give you immediate feedback on whether your choice of words is having an emotional response, or impact on your readers.  it evaluates if you are touching Intellectual, Empathetic, and Spiritual hot buttons.

depending on your chosen audience, you may want to focus on one or more of those dimensions.  here is an explanation of each of them :

• Spiritual – you are seeking to have an impact on their beliefs and value system
• Empathetic – you are trying to tug at their heart strings. your words resonate and cause positive emotional reactions
• Intellectual – you are seeking to appeal to logic and reason

so try it out the next time you write an article title and see if the result matches your intent, or if the headline of your capture page elicits the emotions you are seeking.  have fun with i,t but remember that it is just a guide, so at the end of the day, don’t choose your words just to please the analyzer….make sure they make sense first and foremost.

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